Twitter overcharged video advertisers, issues refunds

twitter-video-chase2 Now it’s Twitter copying Facebook… but in the worst way. Following several embarrassing disclosures of inaccurate metrics by Facebook, today Business Insider’s Alex Heath broke news that Twitter overcharged some advertisers. Between November 7th and December 12th, a source tells BI that video ad buyers were overcharged up to 35 percent.
Twitter apparently informed these… Read More

from Social – TechCrunch https://techcrunch.com/2016/12/22/sad-twads/?ncid=rss
via SEO & Social Media

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